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Show up on Google Search & Maps For all businesses Connect the dots on all your data Google Analytics arrow_outward Connect the dots on all your data For retailers Get your products in front of millions Merchant Center arrow_outward Get your products in front of millions For all businesses Drive conversions across all of Google Performance Max arrow_outward Drive conversions across all of Google For all businesses Reach customers where social can’t YouTube Ads arrow_outward Reach customers where social can’t For retailers Attract local customers Search ads arrow_outward Attract local customers For all businesses Choose keywords to get in front of the right customers Keyword Planner arrow_outward Choose keywords to get in front of the right customers For all businesses Prove ad impact with conversion measurement Conversion Tracking arrow_outward Prove ad impact with conversion measurement For retailers Gather insights to uncover new ways to reach your audience Insights Finder arrow_outward Gather insights to uncover new ways to reach your audience Exciting news, updates, and upcoming events Reaching the AI-first shopper: A holiday retail playbook How Rise built an adaptive music video that honors artistic vision Decoding 4 AI holiday shopping shifts and how retail marketers can respond How do CMOs actually drive growth in the AI era? Performance statistics are specific to this advertiser and individual results may vary. Get support when you need it Get started with small business essentials Learn more arrow_outward Get started with small business essentials Learn how to plan and set your budget Learn more arrow_outward Learn how to plan and set your budget Learn how to set up your first campaign Learn more arrow_outward Learn how to set up your first campaign 1 According to a survey conducted by GWI, in the US, 65% of YouTube Shorts users don’t use Instagram Reels. Source: Equity-to-Sales MMM Meta Analysis commissioned by Google, covering a 2-year measurement period of 20 CPG brands from across the 2021-2023 timeframe. “Long-term ROAS” is defined as impact of each marketing channel in driving brand equity & this brand equity’s impact in driving sales, relative to the marketing channel’s media spend.